GLOBAL KNOWLEDGE FOR GLOBAL CHANGE

Beyond the Millennium Development Goals (MDGs): Changing norms and meeting targets

14 March 2011

14 March 2011

David Hulme examined the impact of the MDGs, arguing that their replacement could not be driven by results alone. Building political will and public consensus is crucial if we are to effectively tackle world poverty.

The story so far

David set out a short history of the MDGs, articulating how their creation was brought about by a drive to strengthen the credibility of the UN and promote reform. The MDGs represented a blueprint designed to improve planning and financing, and a desire to demonstrate value for money. David explained how he thought that the impact of the MDGs was limited, with too greater a focus on results and targets.

Changing norms, ending poverty

David argued that we need to look beyond results and targets. We need to achieve a cultural shift that results in a strong belief amongst politicians and the public that ending extreme global poverty is a moral imperative.

The tipping point

David went on to explain that to change norms we rely on 'norm entrepreneurs' such as Jim Grant (PDF), Nafis Sadik (PDF) or Clare Short. They challenged some of the ingrained notions within international development in the late 1990s and were instrumental in changing the agenda to place greater emphasis on human development and gender equality.

Alongside norm entrepreneurs there are message entrepreneurs who play a crucial role in building the necessary consensus to formulate policy. Such message entrepreneurs include James Michel, John Ruggie and Mark Malloch Brown.

The supernorm

David argued that the impact of the MDGs has been limited due to their length and relative complexity. In a world overloaded with information, messages need to be simple and tangible if we want to build support and consensus around them. He suggested that the MDGs should be succeeded by the supernorm of extreme poverty is morally unacceptable. It represents a tangible concept which the majority can understand and are likely to support.

David concluded that whatever replaces the MDGs needs to move beyond economic growth as the overriding driver, with a greater focus placed upon changing norms.

Further information

Hulme, D. (2010) Global Poverty: How Global Governance is Failing the Poor, (PDF) (London: Routledge)

Fukuda-Parr, S. and Hulme, D. (2011) International Norm Dynamics and the "End of Poverty": Understanding the Millennium Development Goals', (PDF) Journal of Global Governance, 17(1), pp. 17-36.

Hulme, D. and Scott, J. (2010) The Political Economy of the MDGs: Retrospect and Prospect for the World's Biggest Promise', New Political Economy, (PDF), New Political Economy 15(2), pp. 293-306.