K4D Helpdesk Report

Family Planning Communications

Published on 14 December 2016

This report looks at the evidence available on effective behaviour change communication for increasing the uptake of family planning methods. It provides information on several different methods.

Studies indicate that if a woman has been given advice to adopt postpartum contraception three or more times, the couple are more likely to have adopted a method. One time advice does not make much difference. Hence it is important to reinforce the same messages several times at intervals. Frontline workers are key, as are home visits to promote contraception in the 4th, 6th and 7th months after delivery when women are most exposed to unwanted pregnancies. Interpersonal communication supported by mass media could play a key role in adoption of birth spacing by increasing correct knowledge on contraception, addressing misconceptions and triggering spousal communication.

This research could be useful when planning behaviour change communication for women who have previously given birth. This report is based on a brief search of the literature over a four day period.

Cite this publication

Grant, C. & Bhardwaj, M (2016) Family Planning Communications. K4D Helpdesk Research Report. Brighton, UK: Institute of Development Studies.


Catherine Grant

Research Officer

Publication details

published by
Institute of Development Studies
Grant, C. and Bhardwaj, M.


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