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Journal Article

Global Health Promotion

Social Science Approaches to Infodemiology: Understanding the Social, Political, and Economic Context of Information

Published on 11 March 2022

Embedded within the COVID-19 pandemic is the spread of a new pandemic of information – some accurate, some not – that can challenge the public health response. This has been termed an ‘infodemic’ and infodemic management is now a major feature of the World Health Organization’s work on health emergencies.

This commentary highlights political, social, and economic aspects of infodemics and posits social science as critical to mitigating the current infodemic and preventing future ones. Infodemic managers should address the wider context of infodemics if we are to understand narratives, help to craft positive ones, and confront the root causes of misinformation rather than just the symptoms.

Cite this publication

Cole, J.; Tulloch, O.; Schmidt-Sane, M.; Hrynick, T. and Ripoll, S. (2022) 'Social Science Approaches to Infodemiology: Understanding the Social, Political, and Economic Context of Information', Global Health Promotion, DOI: 10.1177/17579759211073174

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Authors

Image of Megan Schmidt-Sane

Megan Schmidt-Sane

Research Fellow

Image of Tabitha Hrynick

Tabitha Hrynick

Research Officer

Image of Santiago Ripoll

Santiago Ripoll

Research Fellow

Jennifer Cole

Olivia Tulloch

Publication details

published by
Sage Journals
doi
10.1177/17579759211073174
language
English

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