“The world is on a highway to climate hell with our foot on the accelerator.” This was the opening statement from António Guterres, the UN Secretary General at COP27. There is no denying that the issue of climate change requires immediate action, but do proclamations such as this lead to effective climate change mitigation (CCM) policies?
Climate communication, a niche category in the field of science communication studies, focuses on relaying facts about climate change to the public in a productive manner. With growing awareness around climate change issues, it is important to determine how this information is best conveyed to the public to achieve maximum engagement.
Read the full article from IDS student Sumaiya Jawed on IDS alumni website